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Whether you are an entrepreneur, working for a start-up or for a large corporate, you need the RIGHT content to achieve your marketing goals!!!
Presenting this limited-edition workshop to help you master the following:
> Map your business goals to content marketing KPIs
> Define Value Proposition of your Offering
> Identify Buyer Persona(s) and Define them
> Identify types of Content Assets you Need
> Build Content Calendar
> Create Content
> Craft the Buyer's Journey
> Tweak, Repurpose and Reuse Content
The workshop will be interactive with hands-on assignments. You will also get templates and checklists including templates for blogs, case studies, press releases, & web pages!
About the Anchor:
Anupam Dasgupta is a seasoned marketing and strategy professional with 15+ years of experience across marketing, business planning, sales, presales, sales enablement, business consulting. IIM MBA with executive-level experience across start-ups and large firms. Recognized as Most Influential Marketing Leader at World Marketing Congress 2017 2018 & 2019. Member of Editorial Board for Airport Focus International Magazine, UK. Recognized as "Corporate Game Changer" by Corporate Vision magazine. Author of 2 novels, featured in Times of India, New Indian Express, The Hindu, Deccan Chronicle for the same.
**Tickets once booked cannot be canceled or rescheduled please**
No.L-165, Sri Gayathri complex, Near Bhagavathi Hospital, Sector 6, HSR Layout, Bengaluru, Karnataka 560102, India
Deegeez Creatives is a platform for upcoming authors, painters, musicians, dancers, actors to express themselves amidst a unique ambience of like-minded people.
Upcoming musicians, choreographers, authors, painters, actors can showcase their talent and also sell their creations through our online stores. They can also get connected with publishing houses, music companies, movie makers, dance schools, production houses.
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